Ben Hoffman's day at Zipp
Pro triathlete Ben Hoffman’s wheel choice for the Zipp lunch ride was no surprise – an 808 Firecrest on the front, Super-9 Disc on the back of his Specialized Shiv Tri. It’s the wheel combination that the Boulder, Colo.-based pro triathlete knows to be the fastest… He even rode that combo to victory in May at the Ironman® St. George in Utah in the face of 50-plus mph winds.
Ben, 28, visited the Zipp factory in Indianapolis this week as part of our ongoing efforts to connect with our sponsored professional athletes – a process that helps us get useful product feedback and helps the athletes better understand all what goes in to creating the Speed Weaponry they ride so well. Plus, it’s just fun to talk about and ride bikes. Here’s some of what Ben had to say why we had him here in Indy:
Impressions of seeing Zipp factory and meeting Zipp engineers:
“It’s interesting to talk with these guys and have some of the real-world experience that I’ve had be validated by the research and the effort that they put into making these wheels. I remember the biggest epiphany for me was going from a normal 808 to the 808 Firecrest when I was in Kona a couple years ago -- just the stability of that. Seeing that they basically figured out where the pressure point should be in terms of your steering, and how controlled that is and how narrow that zone is. Now it makes sense.”
Stability provided by Firecrest rim shape:
Life as a pro triathlete:
Importance of aerodynamics:
“Why I really appreciate my relationship with Zipp is, I sought you out right from the beginning. The evidence is there. It’s pretty obvious what’s going on -- the dedication of your team to making the fastest products and the best products. I bought my wheels from you in the beginning…. I was willing to do that as opposed to getting some free wheels that wouldn’t make my any faster."