In the Zipp test lab, everything breaks. If we run the machines long enough, every product will eventually fail. that's when things start to get interesting. For us, the goal of testing is not simply to confirm that our products pass government and uci regulations, or even our own, tougher internal standards. The more important purpose is to make stronger, more durable products by learning when, how and why failures occur.

Firecrest® — A better wheel in every way.

For every rider, every discipline, and every ability level, aero wheels make a difference. Every test we’ve ever run has confirmed this basic truth, and we’ve never seen data from anyone else that argues differently. With the revolutionary Firecrest rim shape in our 303, 404, 808 Tubulars and Carbon Clinchers, Zipp wheels make a bigger difference in more ways than ever...
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Aero-Edge — Time Savings

Aerodynamics is where equipment has the greatest effect on your performance, which is why the wind tunnel is so important. But there's a difference between testing wheels in the wind tunnel and actually developing them there.

Zipp's unrivaled wind tunnel development process is more than just a glorified photo shoot. We start with literally dozens of non-structural SLA prototypes that we can reshape on the spot to hone in on the fastest design...
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